What do consumers want - even if they do not know it yet?
10:30am - 11:30am

Description: discussion among carriers, retailers, and consultants on how and when consumers will consume entertainment content, as well as how the industry delivers interactive, personalized, and cross-platform services.

Hosts:
George Appling, Chief Operating Officer and President, Global Solutions, Brightstar Corporation
Alan Gould, Founder and Co-Chief Executive Officer, IAG Research
Jack MacKenzie, Senior Vice President, Frank N. Magid Associates
David Sprosty, Chief Executive Officer, Mobile, Best Buy

Facilitator: Sid Gorham, President and Chief Executive Officer, Telephia

Does Place-shifting threaten digital media business models?
10:30am - 11:30am

Description: discussion among carriers, content owners, broadcasters, and solutions providers on the prospects and implications for place-shifting of broadcast content, as well as of users' PC-stored content.

Hosts:
Dave Mathews, Director, Product Strategy and Innovation, Sling Media
Torbjorn Nilsson, Senior Vice President and Head, Strategy and Product Management, Ericsson
John Sadler, Senior Vice President, Network Sales, Western Division, ABC Television
Stratton Sclavos, Chairman, President, and Chief Executive Officer, VeriSign

Facilitator: Mark Rowland, Partner, IBB Consulting

Is non-linear growth in wireless enterprise applications possible?
10:30am - 11:30am

Description: discussion among enterprises and solutions providers on the growth patterns and drivers for wireless enterprise applications in SFA, FFA, ERP, SCM, and CRM, including cellular, WiFi, and RFID technologies.

Hosts:
Suzan DelBene, Corporate Vice President, Marketing and Mobile Devices, Microsoft
Joseph Ferra, Chief Wireless Officer, Fidelity eBusiness
Tom Shelman, Chief Information Officer, Northrop Grumman
Barry Shuler, Senior Vice President, Information Technology Strategy and Chief Technology Officer, Marriott International

Facilitator: Endre Holen, Director and Leader, North America Technology Practice, McKinsey & Company

Will laptops, media players, and game devices drive mobile WiMAX?
10:30am - 11:30am

Description: discussion among wireless and wireline carriers and consumer electronics manufacturers on the prospects for mobile WiMAX deployments.

Hosts:
Jack Dziak, Senior Vice President, Services and Distribution, Mobile Satellite Ventures
Rob Mechaley, Co-Founder and Chairman, Clearwire; Partner, Eagle River
Paul Reddick, Vice President, Partner Development and Product Innovation, Sprint Nextel Corporation

Facilitator: Greg Jacobsen, Leader, Telecom, Media, and Entertainment Practices, Capgemini

How will the media and communications industry grow with consumers' needs?
10:30am - 11:30am

Description: discussion among wireless and wireline carriers, cable operators, and media and entertainment providers on the consumer interests and industry future for media and telecommunications.

Hosts:
Peter Adderton, Founder and Chief Executive Officer, Amp'd Mobile
Bernie Gershon, Senior Vice President and General Manager, ABC News Digital Media Group
Jinwoo So, Senior Vice President and Head of New and Global Business Group, SK Telecom
John Stankey, Senior Executive Vice President and Chief Technology Officer, AT&T

Facilitator: John Donovan, Chairman and Chief Executive Officer, inCode Wireless

Will cellphones become a preferred payment mechanism for all transactions?
3:45pm - 4:45pm

Description: discussion among wireless carriers, financial services firms, and merchants on the prospects, including financial and co-marketing aspects, for retail point-of-sale, person-to-person, and remote payment services.

Hosts:
Gaylon Howe, Executive Vice President, Consumer Products Platform, Visa International
Anil Jacob, Vice President, Chase Card Services
Takanori Utano, Member of the Board, Executive Vice President, and Chief Technical Officer, NTT DoCoMo

Facilitator: Phil Asmundson, National Managing Partner, Technology, Media & Telecommunications, Deloitte & Touche, LLP

What will be the primary use case and scalable business model for mobile video?
3:45pm - 4:45pm

Description: discussion among carriers, content producers, content broadcasters, and solutions providers on the consumer demand, service economics, and partnership models for mobile video.

Hosts:
Bruce Gersh, Senior Vice President, Business Development, ABC Entertainment & Touchstone Television
Selma Turajlic, Head, Interactive Media, Celador Corporation
Bobby Yerramilli-Rao, Director, Corporate Strategy, Vodafone
Robert Zitter, Executive Vice President, Technology Operations and Chief Technology Officer, HBO

Facilitator: Jay Maguire, Managing Director, BearingPoint

Does an all-wireless office make practical sense?
3:45pm - 4:45pm

Description: discussion among enterprises and solutions providers on the role of wireless LANs in corporate offices, production/distribution facilities, and branch sites - across voice, data, and video, and across desktops, laptops, deskphones, and cellphones.

Hosts:
Hikaru Hirayama, General Manager, Information Systems, Osaka Gas Ltd.
Hideo Okinaka, Vice President and General Manager, KDDI
Ken Pasley, Director, Wireless Systems Development, FedEx
Vaho Rebassoo, Chief Technology Officer, Computing and Network Operations, Boeing

Facilitator: Bryan Palma, Founder, Ponic; Former Chief Information Security Officer, PepsiCo

Will unlicensed services make money or undermine broadband economics?
3:45pm - 4:45pm

Description: discussion among wireless carriers, municipalities, and hotspot service providers on the business models and implications of unlicensed WiFi or WiMAX services.

Hosts:
Jeffrey Belk, Senior Vice President, Strategy and Market Development, QUALCOMM
Chris Sacca, Head, Special Initiatives, Google
Chris Vein, Chief Information Officer, City of San Francisco

Facilitator: Greg Richardson, Founder and Managing Partner, Civitium

Should wireless carriers allow, offer, control, or block IP and off-deck services?
3:45pm - 4:45pm

Description: discussion among wireless carriers, content providers, and Internet companies on the strategies, business models, and risks of direct-to-consumer services, including implications to carriers' bucket data plans.

Hosts:
Chris Burke, Former Chief Technology Officer, Vodafone UK
Roger Gurnani, President-West Area, Verizon Wireless
Jeff Treuhaft, Senior Vice President, Broadband Content Services, VeriSign

Facilitator: Mark Desautels, Vice President, CTIA

Which consumer-generated services have parallels in mobile and which do not?
10:30am - 11:30am

Description: discussion among wireless carriers and Internet companies on the services - and partnership models - for consumer-generated media, including social communities, multimedia sharing, blogs, and personal journalism.

Hosts:
Vivek Badrinath, Executive Vice President, Technology, Products and Innovation, Orange Group
Shawn Conahan, Chief Executive Officer, Intercasting Corp.
Michael Yanover, Creative Artists Agency

Facilitator: Amy Francetic, Industry Consultant

Will sideloading and direct-to-consumer limit the market for mobile music?
10:30am - 11:30am

Description: discussion among carriers and music labels on the revenue opportunity for mobile music given the substitute of sideloading and competition among direct-to-consumer service providers.

Hosts:
Thomas Gewecke, Executive Vice President, Global Digital Business, Sony BMG Music Entertainment
Mark Lowenstein, Vice President, Market Strategy and Segmentation, Verizon Wireless
Matt Rowlen, Vice President, Business Development, RealNetworks
Jim Ryan, Vice President, Consumer Data Services, Cingular

Facilitator: Hrach Simonian, Research Associate, Digital Media, Rutberg & Company

Is wireless ready for mass adoption by the healthcare industry?
10:30am - 11:30am

Description: discussion among healthcare practitioners and solutions providers on the timing for broad adoption of wireless (cellular, WiFi, and RFID) in applications such as enterprise networks, physician information, and patient monitoring.

Hosts:
Randy Spratt, Chief Information Officer, McKesson Corporation
James Thompson, Medical Director, Informatics, Central DuPage Hospital
David Watson, Senior Vice President, Kaiser Permanente
Tim Zoph, Chief Information Officer, Northwestern Memorial Hospital

Facilitator: Lydon Neumann, Partner, Accenture

When will advertising drive the majority of mobile voice and data service revenues?
10:30am - 11:30am

Description: discussion among brands, carriers, and content providers on the timing, forms, and risks of mobile advertising-across text, image, audio, and video media, and across messaging, WAP, broadcast, search, idle screen, and PC use cases.

Hosts:
Howard Handler, Chief Marketing Officer, Virgin Mobile
William Setliff, Vice President, Innovation and Interactive Marketing, Target
Mike Wehrs, Chief Technical Evangelist, Wireless, AOL

Facilitator: Mark Kovac, Partner, Bain & Company

When will mobile become meaningful to overall entertainment businesses?
10:30am - 11:30am

Description: discussion among content providers and carriers on the role and view of mobile within overall media and entertainment businesses.

Hosts:
Gilles Delfassy, Senior Vice President and General Manager, Worldwide Wireless Terminals Business Unit, Texas Instruments
Tammy Franklin, Executive Vice President, Business Development, Turner Broadcasting System, Inc.
Lucy Hood, President, Fox Mobile Entertainment
Ira Rubenstein, Executive Vice President, Sony Pictures Digital

Facilitator: Bill Gajda, Chief Marketing Officer, GSM Association